Director, Marketing and Communications in Columbus, GA at St. Francis Hospital

Date Posted: 7/23/2019

Job Snapshot

Job Description

St Francis Hospital

St. Francis is seeking an experienced leader to serve in the role of Director of Marketing and Communications. This position will be responsible for directing and overseeing marketing and communication strategies for hospital as well as physician services. In addition, implements plan for website and social media; internal communications (employees and physicians); public relations/earned media; community newsletter; coordination/engagement in community events; and management of Function Point and Spark portal. This role serves as an advertising conduit with local hospital leadership and HSC marketing. Also responsible for coordinating crisis communications with HSC Communications. Partners with CEO to ensure alignment on hospital policies. 

Duties include:

•       Develops marketing and communications strategy

•       Implements plans:

•       Website and social media;

•       Internal communications(employees and physicians);

•       Public relations/earned media;

•       Community and EMS newsletter (if applicable);

•       Coordination/engagement in community events;

•       Management of Function Point and Spark portal.

•       Serves as advertising conduit with local hospital leadership and HSC marketing

•       Coordinates crisis communications with HSC Communications

•       Partners with Division Marketing and Communications Director for more complex situations and strategies

•       Has regular engagement with hospital CEO to ensure alignment on hospital priorities

Job Requirements

Minimum Education: Bachelor's degree in Marketing, Communications, Business, Public Relations required 

Licenses: Valid Driver's License

Minimum Work Experience: Eight (8) to ten (10) years of experience in developing and executing healthcare marketing strategies and public relations, to include management experience. Hospital experience preferred. 

Equal opportunity and affirmative action employers and are looking for diversity in candidates for employment: Minority/Female/Disabled/Protected Veteran


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